Zulily: unique private sales in the USA

You can buy from Zulily in Russia through Pochtoy: place an order to the address of our warehouse in Delaware (sales tax 0%) or ask a buyer to make the purchase for you — the buyout service is free with the promo code GETITNOW, and without it the fee is 7% of the amount, minimum $7. We forward clothing, shoes, and toys worth up to $300 per item. Keep in mind that Zulily itself often takes a long time to process an order, and a parcel takes 5–15 days to get from our warehouse to Russia.

The American online store Zulily.com is quite an unusual marketplace. It is a flash sale site. There you will find lots of unique items at super-low prices. Zulily specializes in children's clothing and toys. Five years ago it sold only products for "savvy" moms who knew their way around the internet. But now you can also find clothing, shoes, and underwear for everyone else. Anyone who loves good things at very low prices should know about this site. If you know how to shop, you can snag the biggest discounts in the US here.

16.05.2025

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Zulily: unique private sales in the USA
Clothing store window with mannequins and a sign advertising a 40 percent discount

How the Official Zulily.com Website Works

The Zulily store was founded in America in 2009 by Mark Vadon, when he realized that there was no website where it was convenient to buy everything he needed for his wife and baby. Today it is one of the most successful (but not very widely known) online stores. The company's head office employs 1700 people, and another 2000 work at giant warehouses in Ohio and Nevada. The company sells more than $5 billion worth of goods a year – even though it doesn't have that many unique customers. The thing is that those who know about Zulily shop there often and a lot. Many young moms in the USA hardly visit other online stores at all.

 

The thing is that Zulily.com is the most successful flash-sale website in America. Every day at 17:00 Moscow time, 10-25 new sales open here for customers. Sometimes these are individual items, sometimes entire brands, sometimes – categories. Each sale lasts 72 hours. Even if all the goods are sold out, the store almost always reorders them.

 

Products come from more than 15 000 suppliers – both the most popular companies, such as New Balance, Coach and Fitbit, and small firms for which getting onto the Zulily home page means big profits and good success. The quality of goods and the reliability of brands are carefully curated. If something has made it onto Zulily.com, you can confidently say that it is neither defective nor counterfeit, even if the price seems too low.

 

The store sells:

  • kitchen goods;
  • toys;
  • clothing and shoes for babies (0-24 months);
  • items for pregnant women and new moms;
  • clothing for women, including plus-size;
  • clothing and shoes for children aged 2 to 16;
  • home goods;
  • cosmetics and beauty products.

Lately, the Zulily online store has even started to offer items for men and various electronic gadgets. Though this is still a rarity. But if you need to pick up something for your home, get a new dress or buy pants for your baby – there are plenty of great options here.

 

Among Zulily's advantages, the following should be noted:

  • Extremely low prices. Brand-name items are sold at 50-70% off. These are the best sales in the US. And every day, too!
  • Excellent service. It's convenient to see how much an item costs without the discount and how much you will save. Returns are accepted within 30 days, no questions asked. Always responsive tech support.
  • Regular customers get additional discounts and promo codes by e-mail.
  • A rewarding affiliate program: if you recommend a friend, and they come through your link and buy something, you will receive $20 from the store.
  • A large and unique selection. The company has 500 "buyers" whose job is to find interesting products and make deals with brands. They source items from all corners of the planet, with no restrictions. That is why interesting items constantly appear on Zulily, and often you won't find them anywhere else.
  • Regularly updated assortment. Even if you stopped by and didn't find anything interesting for yourself, just come back tomorrow! The products will be refreshed, and new discounted offers will appear. Bookmark the site, visit from time to time, and when something relevant for you appears on Zulily, you know that the savings will pay off.

As a result, the official Zulily website in America can boast an extremely loyal audience. 92% of buyers come back! That is the highest rate in the US!

 

Zulily is also one of the most "mobile" sites. It has very popular apps for Android and iOS, and 74% of orders come from smartphones. This is more convenient for young American moms: they can check what's new even when they don't have access to a computer (for example, while out walking with a child).

 

However, Zulily.com has a downside: delivery from the store is quite slow.

 

The site usually orders items from brands only after the sale ends, so it knows exactly how much is needed. The brands send the goods to them within 8-10 days, and only after that do the ordered parcels start being shipped to addresses. So you may have to wait several weeks for your order in Russia, and you should be prepared for that. But, on the other hand, this is also one of the reasons why Zulily has such low prices. It buys only wholesale, and exactly as much as it needs.

Zulily: ordering and shipping purchases from the USA to Russia


If a parcel is worth more than €200 or weighs more than 31 kg, duty is charged in Russia: for the value over €200 — 15% of the excess, for weight over 31 kg — at least €2 for each extra kilogram, plus a fee. Our AI assistant will help you fill out the customs declaration for free; a live operator will fill it out for $5 for items purchased by a buyer.

- Online customs duty calculator for a parcel from a US store here.

It's convenient to ship an order from Zulily to Russia via Pochtoy, and if you don't have a foreign card, our buyer will purchase the items for you.

- Purchasing orders from American websites — free with the code GETITNOW, without the code 7% of the amount, minimum $7.

Delivery within the USA to the warehouse depends on the store's terms. When the parcel arrives at our warehouse, you will see it in your personal account and choose a shipping method to Russia; the price will be shown by the shipping calculator.

- Sales in US stores.


Purchasing and shipping orders from US stores to Russia
from the intermediary mail forwarder Pochtoy.com.

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