The most popular LEGO sets in America

The Most Popular LEGO Sets in America

In the USA, Lego has a huge selection. New sets are released on average every two weeks, and most of them never make it to Russia. Some of the most popular ones are available both there and here, but the price difference is noticeable. First, big discounts are constantly offered in America, especially on toys. Second, sets are mainly brought to us from there, and the additional taxes, as well as reseller markups, turn out to be extremely noticeable. Let’s look at the best series and compare the prices of popular products!

1. LEGO Duplo

A collection for small children. A first introduction to DUPLO can happen at age 3 or even younger. It’s a great way to discover the world — by playing with animals or immersing yourself in the world of certain professions. The pieces here are larger than usual so that, God forbid, a child does not swallow them. Plus, they are easier to assemble and convenient to play with. DUPLO Castle lets you build a beautiful castle, DUPLO Fire — a fire station. And the most popular one in America is DUPLO Frozen Castle, with Elsa and Anna figures from the iconic cartoon.

Price of the Ice Castle in Russia: 4199 rubles

Price on Amazon: $49.99 (3250 rubles)

Savings when buying in the USA: 949 rubles (markup in Russian stores — 29%)

And this is far from the most profitable purchase. For example, when buying the LEGO train set, you save 1600 rubles.

2. LEGO Marvel

The main franchise of our time. The Avengers, Spider-Man, Guardians of the Galaxy, and all the rest. Not long ago, “Avengers: Endgame” became the most successful film in history. Naturally, LEGO has its own figures for them. They are even divided into several sections! There is Lego Marvel — with full-fledged sets that let you recreate even the circumstances of battles. Variants from the newest films are included as well. There is LEGO Avengers — with figures of specific superheroes from the famous team (and even Thanos). And there is simply LEGO Super Heroes — where DC superheroes also appear, such as Batman and Superman.

Price of Hulkbuster: Age of Ultron in Russia: 11 499 rubles

Price on Amazon: $119.95 (7750 rubles)

Savings when buying in the USA: 3749 rubles (markup in Russia — 48%)

3. LEGO Minecraft

If LEGO is the most famous “real” game, then Minecraft is the most famous computer game. The number of registered players is 40 mln people! And it has remained at the peak of popularity for almost ten years now; it’s not “Fortnite” or Apex, which came along and immediately disappeared.

Both LEGO and Minecraft have the same idea: build whatever you want out of blocks, complete freedom of action, create your own world. The “pixel” style is also easy to maintain: LEGO is already colored in squares. There are dozens of set options here — from a yard with chickens to giant fortresses similar to those that can be built in the computer game. If your life was connected with Minecraft at one time or another, such Lego sets will bring a sea of nostalgia! A wonderful gift for a child playing it now, or for a loved one/friend, in memory of the online adventures you shared together.

Price of Minecraft The Pirate Ship Adventure in Russia: 4499 rubles

Price on Amazon: $31.99 (2080 rubles)

Savings when buying in the USA: 2419 rubles (markup in Russia — 116%!)

4. LEGO Star Wars

The most popular film franchise of the 20th century was also, of course, immortalized in the form of Lego figures. These are perhaps the most famous LEGO sets: who doesn’t know the “Millennium Falcon” — Han Solo’s ship, the largest by number of pieces (5195 pieces!). It was even shown in “The Big Bang Theory,” and in half of other TV shows where, let’s say, “enthusiastic” people appear. The LEGO Star Wars series was released in 1999, and now includes more than 200 different sets.

Price of the huge LEGO Star Wars Sandcrawler set in Russia: 32 850 rubles

Price on Amazon: $375 (24 375 rubles)

Savings when buying in the USA: 8475 rubles (markup in Russian stores — 34%)

5. LEGO Ninjago

A collection with ninjas, skeletons, dragons, and titans, first introduced in 2011. The plot is built around the confrontation of four brave ninjas and their master against the evil Lord Garmadon and their army. The world of Lego Ninjago includes ancient and modern cities, powerful weapons, robots, cars, helicopters, catapults, samurai swords, and absolutely everything that makes a boy say, “Wow, cool!”.

Price of the coolest LEGO Ninjago City set in Russia: 24 999 rubles

Price on Amazon: $299 (19 530 rubles)

Savings when buying in the USA: 5469 rubles (markup in Russian stores — 28%)

A teenager (or an adult!) can be given a set from the Architecture series — so that they can build their own miniature Paris, San Francisco, Trafalgar Square, or the Sydney Opera House. Such a construction set will become not only a toy, but also an interesting interior decoration.

And, of course, if desired, you can create with your own hands a Lord of the Rings fortress, Hogwarts Castle in LEGO Harry Potter — or, if the construction set is bought for very young children, a first little house or a train made of little animals in the Brick&More series.

Where to buy LEGO in the USA?

In the USA, there is a huge selection of LEGO toys. New sets are released on average every two weeks, and most of them never make it to Russia. Most rare sets are available only in the USA, but even regular ones, as we can see, sometimes cost 2 times more. It is especially выгодно to buy Lego building sets in the States during special promotions. They are held regularly in America, and can be quite significant. But even without them, even delivery of the cheapest sets, like DUPLO, makes economic sense, especially if you combine them with other goods in one package. They are lightweight, unbreakable, easy to transport, and arrive in Russia without any problems.

In America, it is currently most выгодно to buy LEGO sets in five stores:

• Lego.com — the official LEGO website. Good prices and the largest selection. But you may need the “Full assistance” service for purchasing goods through our operators, because this store does not like shipping goods to forwarding company addresses.
• Amazon. The store has its own section dedicated specifically to LEGO, where it is convenient to choose items by age and interests. Plus — regular discounts on some products! And no problems with delivery to any American addresses.
• Target. Convenient shopping, and a very large selection. Many of our customers like the interface of this supermarket more than that of competitors. And the prices are still 30-100% lower than in Russian stores.
• Walmart. America’s main offline store is now competing with Amazon for the online space. Thousands of LEGO toy options, and free delivery to the Pochtoy.com warehouse on orders over $35.
• eBay. Here you can easily find, among other things, exclusive and old sets. There are also used options (Used) for a fraction of the price. True, the shipping cost from eBay can cost a pretty penny, so keep a close eye on that.

Have your purchases delivered from the USA to Russia and CIS countries with Pochtoy.com — fast and inexpensive! We have our own delivery services, we ship thousands of purchases daily, insure parcels, and combine goods from different stores for free so that you can save even more. You can check the cost of delivery from the USA to your city in our “LEGO delivery calculator from the USA to Russia”.

Buy through our operators in the best stores in America:

- Amazon USA LEGO sets with delivery of goods to Russia from sales.

- eBay USA LEGO sets with delivery of goods to Russia from sales.